Marketing Ideas for Small Businesses
Direct mail is a cost-effective way to showcase your products and service to your prospects. The key to achieving a successful return from your mailing is to focus your message on a targeted group. Recognising the needs and solutions that group of prospects requires and then provide solutions to their requirements. Your direct mailing will achieve greater impact when it has been personalised to the recipient.
Our Direct Mail experts will advise you how to prepare your database so the printed piece will include details such as the person’s name and address.
Marketing collateral that incorporates customer or prospect data to create a highly personal message and call to action will increase your brand awareness and improve your return on investment.